Small and medium-sized enterprises (SMEs) play an important role in the world economy and contribute substantially to income, output and employment. They are represented in all industries and are vitally important for economic health.
However, as competitive pressure increases and customers press for higher quality standards, tighter cost control and faster response times from suppliers, SMEs find it increasingly vital to accelerate process and product innovation.
We support to adjust the company culture by connecting internal skills and corporate capabilities with the opportunities and threats of the external environment through guidance, discussion and analysis of innovation decisions.
The advantages that come with being small are well known. Small business have much better control over their output and interaction with clients than a bigger organization, products can be brought to market more quickly and they have the distinct advantage of being able to change plans or strategy much faster than larger competitors.
But contrary to lager organization the attendant risks of innovation are higher for a small firm than a large one and innovation-enhancing models can not be transferred from large enterprises to SMEs. To overcome some of these issues a variety of tools and approaches are available for use and many of them are being applied already by the more successful SMEs.